Anthony Joshua won his first 22 pro fights and was heavyweight champion of the world between 2016 and 2019 until a stunning loss to Andy Ruiz Jr.
He left Showtime in 2018 as part of an eight-year, $1 billion deal between his promoter, Matchroom Sports, and streaming service DAZN.
Joshua is a marketing juggernaut with more than a dozen sponsors, including Under Armour, Jaguar LandRover, Beats, Britsh Airways and Hugo Boss.
Joshua has 12 endorsement deals currently under his heavyweight belt – earning him an estimated £5m per year – ranging from clothing, electronics and cars that keep him in the money when he isn’t fighting opponents.
“I never get too lost in the source and get carried away with these types of things.”
He’s the WBA, IBF, and IBO world heavyweight champion, a 2012 Olympic gold medalist, a 2011 World Amateur Championship silver medalist, and a 2010 ABA champion.
And it’s not only his titles that define him as a prize fighter, but also the nature of his victories.
Joshua laughed off an in-ring riot to flatten old amateur rival Dillian Whyte with a crushing right uppercut in 2015, and he got off the canvas to knock out former long-reigning heavyweight champion Wladimir Klitschko in April.
He has pocketed more than £10m from each of his last five fights, which have been stadium sell-outs at Wembley and the Principality Stadium as well as June’s Madison Square Garden showdown.
Despite June 2019 defeat, the Andy Ruiz Jr clash saw Joshua received £20m. Also, Anthony Joshua earned in his rematch (Saturday 7 December 2019) against Andy Ruiz Jr by pocketing £59 million.
A mega-bout against Deontay Wilder in the future could see him earn over £45m while an all-British clash with Tyson Fury would also secure a huge payday.
Joshua also has over a dozen lucrative sponsorship deals, including contracts with Under Armour, Jaguar, Beats, StubHub, Hugo Boss and Lucozade Sport which all bring in the cash.
Considering the knockout salary he receives from fighting and the numerous sponsorship deals he has, it’s perhaps no surprise that Joshua, already a multi-millionaire, wants to make a billion.
“Joshua has got aspirations,” Freddie Cunningham, the man behind Joshua’s sponsorship contracts, merchandise business, and athlete management firm, said. “And he wants to do it. He wants to be a billionaire and why not. Conor McGregor and Floyd Mayweather showed what can be achieved. You have to have the right ingredients.
“Everyone forgets how early we are. We’re only three years in but already doing the biggest deals in Britain at the moment. He’s the most commercially active athlete there is in the UK definitely, and we’ve got global partnerships.”
Anthony Joshua net worth presently is over $55 million.